Campaign & Voter Research
At EMC Research, we provide more than just data — we become strategic partners throughout your campaign journey. Our deep expertise in campaign polling, ballot measure research, voter analytics, and message testing equips political campaigns and organizations with actionable insights. We guide clients with precision, helping them maximize their impact and make informed decisions at every stage of the electoral process.
Areas of Expertise
Campaign Polling & Ballot Measure Research
Insightful Data for Informed Campaigns
Our campaign polling provides candidates with real-time insights into voter sentiment, helping shape strategies and policy positions. For ballot measures, we design and test language, explore tax amounts, and simplify complex issues to ensure they resonate with voters and drive support.
Advanced Voter Analytics
Optimizing Outreach with Precision Targeting
With EMC Analytics, we build custom models tailored to your campaign and community. Our voter analytics uncover key patterns, helping campaigns focus on the right audiences and stretch their budget for maximum impact. We guide you to identify top voter segments and develop communication strategies that move the needle.
Message Testing & Ad Evaluation
Crafting Compelling Campaign Messages
Our message testing services help refine campaign messaging and ads to ensure they connect with voters. We conduct focus groups of key voter segments, large scale ad testing, A/B testing, hot spot analysis and dial tests, providing data that ensures every communication effort resonates and drives engagement.
Strategic Partnership & Guidance
Expertise That Lasts Beyond the Polls
At EMC Research, we don’t just deliver data — we provide strategic insights and guidance throughout the campaign. With deep experience across local, state, and national elections, we work alongside you to adjust tactics, identify trends, and keep your campaign on track from start to finish.
Custom Research for Confident Decisions
We combine advanced research techniques with deep industry expertise to provide accurate, actionable insights. Whether it’s a local ballot measure or a national campaign, our customized data-driven approach ensures clients make informed decisions, stay ahead of trends, and succeed in reaching voters effectively.
Let’s Discuss Your Study
Ready to transform electoral insights into electoral victories? Contact EMC Research today to learn how our expertise in campaign and voter research can elevate your political campaign to new heights.
Campaign & Voter Research Clients
Choosing EMC Research means partnering with a firm that combines rigorous analytical methods with a deep understanding of political campaigning. Our team is committed to providing actionable, precise, and timely insights that drive successful electoral strategies.
